Mobile Health Library (MHL) is a regulatory and HIPAA-compliantclinical engagement system supporting medication safe use and health outcomes attainment for sponsored Rx brands. Using the MHL single-app-system (iOS, Google Play, Amazon), clients are able to configure brand-specific apps with MHL tools (such as PharmaCentra’s Pharmacy Locator program, customer hotlines, multi-language support, refill assist, appointment reminder, mobile co-pay, home delivery, dosing reminders, health status diaries, fit bit/ jawbone, connection to care support line, specialty pharmacy communication), to promote more unified customer engagement related to specific brand adherence, affordability, education and patient feedback needs.
MHL provides clients with unified HIPAA-compliant engagement metrics for patient activity, brand content engagement, brand safety information engagement including MedGuides and ISI, copay card use, device type, and engagement with services, such as the PharmaCentra Pharmacy Locator service. MHL apps are associated with high degrees of engagement activity, are preferred by patients over email and single Rx brand apps, and may also be integrated within clients’ brand acquisition, social media, and payer strategies.
Brand Adherence & Safe Use
Sales Force Access
MHL apps are associated with high degrees of engagement activity, and may also be integrated within clients’ multi-channel brand acquisition, social media, paid media, and payer strategies.
MHL delivers unified, and HIPAA-compliant patient engagement metrics reporting of app activity, providing clients with comprehensive feedback on patient engagement activity, including brand program and brand content associations with co-pay redemptions, MHL tool utilization, patient satisfaction, etc.
Adherence • Safety • Outcomes Attainment
Full brand content & services integration
Customized medication adherence messages & dosing reminders
Patient Opt-In Integration
Configurable features and patient-friendly tools, such as mobile co-pay, reminders, etc.
Real-time system edits & updates
Comprehensive system metrics & analytics
Balance & disclosure per brand requirements
Single mobile app interface
HIPAA-secure with patient activity metrics
Mobile Health Library (MHL) is a privacy-protected mobile app platform designed to educate and support health-related needs for patients, health professionals, caregivers, and consumers.